by Ionmoon | Jun 6, 2025 | Cultural Intelligence
How do I build Trust in international marketing and sales? Trust based on cooperation between marketing and sales MARKETING-sALES FUNNEL Cooperation between marketing and sales We often consider cultural differences between us and our clients during our international...
by Ionmoon | Jun 4, 2025 | Cultural Intelligence
Patience, Time and Trust: Doing Business Across Borders Cultural insights Patience, Time & Trust When you talk to a client for the first time, the wish is often explicit: a good conversation, a click and preferably the same day, a signature on an assignment....
by Ionmoon | May 31, 2025 | Cultural Intelligence
Culture as Strategy: Navigating Cultural Understanding in International Sales and Marketing Cultural insights Cultural as Element in your International Strategy Before you localise a single interface or rewrite a single tagline, pause and consider whether this is the...
by Ionmoon | Sep 23, 2024 | Cultural Intelligence
What is culture? and why you'll need it in export Cultural insights Navigating Cultural Understanding in International Sales and Marketing Did you ever had the experience a deal slipped through your fingers, leaving you scratching your head, wondering what just...
by Ionmoon | May 7, 2024 | COUNTRY INISGHTS, Cultural Intelligence
Same Border, Different Worlds: Business Culture in the Netherlands vs. Belgium Cultural insights Navigating Cultural Understanding in International Sales and Marketing At first glance, the Netherlands, and Belgium might look like two peas in a pod. They share a...
by Ionmoon | Dec 15, 2022 | Cultural Intelligence, International Marketing Trends
Building Trust in an International Setting Cultural insights How Building Trust Drives Success in Global Marketing Strategies As every sales person knows, in international business, where transactions span across countries and cultures, trust becomes the cornerstone...
